Greenwater Services

Greenwater Services is a unique and innovative eco-technology company. Their breakthrough, all-natural NanoBubble Ozone Technology (NBOT), addresses the world’s water challenges by restoring contaminated water to its natural state. We collaborated with Greenwater to improve the company’s brand value and to amplify its voice for a sustainable future.

Challenges

Greenwood spent five years developing, engineering, and testing their all-natural, patented NBOT technology. They are currently the only water purification system in the world whose technology is backed by government and academic research

Greenwood hired us to assess their brand positioning and identity and to help them transition from an R&D company to an enterprise business model.

What We Did

Business Analysis

  • Current state business and brand assessment

  • Clarification of the unique value proposition

  • Industry research

  • Critical thinking

  • Strategic planning

Branding and Identity Development

  • Brand development

  • Creative direction

  • Positioning, storyline development, and content creation

Design Development

  • Logo design

  • Web & mobile design & development

  • Collateral design

  • Communication assets design

  • SEO

Impact

Today, Greenwater Services is a trusted partner in establishing and maintaining healthy water for government agencies, municipalities, agriculture, and businesses. After a long commitment to research, the company has transformed into a business whose breakthrough technology is capable of addressing difficult ecosystem challenges and restoring water to its natural state. Their new brand identity is unique, clearly communicated, and impactful, while their mission-driven positioning statement says it all: “Making water healthy for all.”

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Cooling the Climate

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Beyond Bretton Woods